Last Updated: Dec 10, 2025

These Terms and Conditions (“Terms”) govern your access to and use of the services provided by PexNet (“we,” “us,” or “our”). By using our SEO services, website, audits, consultations, or any related offerings, you (“Client,” “you,” or “your”) agree to comply with and be bound by these Terms. If you do not agree with these Terms, you must discontinue use of our website and services immediately.

1. Introduction

PexNet is a specialized SEO agency dedicated to helping small businesses achieve strong local visibility, niche authority, and scalable organic growth. Our services include local SEO, technical SEO, content creation, website optimization, Google Business Profile management, and related support.

These Terms establish the legal framework for the relationship between PexNet and its Clients. Any additional agreements - such as SEO Proposals, Contracts, Service Packages, or Retainers - form part of these Terms and must be read together for a full understanding of obligations and expectations.

2. Services Provided

PexNet offers a range of digital marketing and SEO-related services, including but not limited to:

This includes:

• Local SEO

• Technical SEO

• On-page and off-page optimization

• Google Business Profile management

• Content strategy and content creation

• SEO audits and website evaluations

• Link-building support

• Analytics and reporting

• Niche-specific SEO solutions

The exact scope of work for each Client is outlined in writing before the start of any project. Requests or tasks that fall outside the agreed scope may be subject to additional fees, which will be communicated in advance.

3. Independent Contractor Relationship

PexNet operates strictly as an independent contractor. Nothing in these Terms establishes an employer - employee relationship, partnership, or agency arrangement. Clients are not responsible for providing employment benefits, tax contributions, insurance, or equipment to PexNet or its team members.

We retain the right to determine our own methods, workflows, and internal processes needed to deliver services effectively, unless otherwise agreed in writing.

4. Payment Terms

Fees for services are outlined in the relevant proposal or service agreement. Unless otherwise stated:

4.1 Invoices

• Invoices are due within 7 days of issuance.

• Delayed or missed payments may result in temporary suspension of services.

• Any service requiring upfront investment, including audit fees or retainers, must be paid before work commences.

• You can disable or manage cookies through your browser settings. However, doing so may affect certain site features.

4.2 Additional Expenses

If third-party tools, paid software, ads, or subscriptions are required for your project, we will notify you and obtain approval before incurring costs. These expenses will be billed separately.

5. Retainers and Unused Hours

If you engage PexNet on a retainer basis, you agree to the following:

• Retainer hours must be prepaid.

• Hours are valid only within the specific billing cycle and do not roll over unless explicitly agreed in writing.

• Work exceeding retainer hours will be billed at our standard hourly rate or at a rate agreed in your service plan.

Unused hours are non-refundable unless a written exception has been approved.

6. Client Responsibilities

To perform SEO services effectively, the Client agrees to:

• Provide timely access to necessary accounts, platforms, and systems

• Supply accurate business information, branding materials, and login credentials

• Clearly communicate goals, expectations, and instructions

• Respond promptly to questions or approval requests

• Ensure their website complies with all legal and regulatory requirements applicable to their industry

You remain responsible for decisions made using our recommendations, and for maintaining compliance with legal obligations in your jurisdiction.

PexNet cannot be held responsible for delays caused by lack of access, missing information, or unresponsive communication.

7. Communication and Availability

PexNet communicates with clients via email, project management tools, or messaging platforms as agreed. While we aim to respond promptly, we do not guarantee 24/7 availability unless explicitly included in your service agreement.

Meetings, strategy calls, or consultations outside your plan may incur additional fees and must be scheduled in advance.

8. Deadlines and Project Changes

PexNet will make reasonable efforts to meet agreed delivery timelines. However:

• All deadlines are estimates, unless guaranteed in writing.

• Changes to the project scope, strategy, or requirements may impact timelines and fees.

• Unforeseen technical issues, third-party platform outages, or algorithm changes may affect delivery.

We will communicate adjustments transparently whenever such situations arise.

9. Confidentiality and Data Protection

Both parties agree to maintain strict confidentiality regarding sensitive information, including:

• Business data

• Login credentials

• Marketing strategies

• Campaign insights

• Proprietary assets

We will not disclose Client information to third parties unless necessary to deliver services, required by law, or with your explicit consent.

PexNet complies with relevant data protection laws. Clients must ensure that any data or system access they provide is lawful and authorized.

10. Intellectual Property

10.1 Client Ownership

Upon full payment, you gain ownership of:

• Content created specifically for your campaign

• Reports, audits, or deliverables

• SEO strategies developed uniquely for your business

10.2 PexNet Ownership

We retain ownership of:

• Pre-existing methodologies, templates, tools, processes

• Proprietary SEO frameworks

• Internal workflows

Unless otherwise agreed, we may showcase anonymized examples of completed work for marketing, portfolio, or case study purposes.

11. Confidentiality and Data Protection

Both parties agree to maintain strict confidentiality regarding sensitive information, including:

• Business data

• Login credentials

• Marketing strategies

• Campaign insights

• Proprietary assets

We will not disclose Client information to third parties unless necessary to deliver services, required by law, or with your explicit consent.

PexNet complies with relevant data protection laws. Clients must ensure that any data or system access they provide is lawful and authorized.

12. Termination

Either party may terminate the agreement by providing 7 days’ written notice. PexNet reserves the right to terminate immediately if:

• You fail to pay invoices

• You breach these Terms

• You engage in abusive, fraudulent, or unlawful behavior

Upon termination:

• All outstanding fees become immediately due

• We will deliver completed work up to the termination date, provided payments are settled

13. Refunds and Cancellations

Payments made to PexNet are non-refundable, unless stated otherwise in a written agreement. If the Client cancels services before completion:

• You remain responsible for all charges incurred up to the cancellation date

• Prepaid fees may be retained to cover the time and resources already invested

PexNet does not guarantee SEO outcomes, rankings, or traffic improvements within specific timeframes.

14. Limitation of Liability

Our services are provided “as is,” without any guarantee of specific results. SEO involves variables outside our control, including:

• Search engine algorithm updates

• Market competition

• Technical limitations

• External content or hosting issues

• Third-party platform changes

To the fullest extent permitted by law:

• PexNet’s liability is capped at the amount you paid for services in the three (3) months preceding the claim

• We are not liable for indirect, incidental, consequential, or financial losses resulting from service use

15. Dispute Resolution

If a dispute arises, both parties agree to attempt resolution through good-faith communication.

If a resolution cannot be reached, disputes may be submitted to mediation or arbitration before any court proceedings.

16. Changes to Terms

PexNet may update these Terms periodically. When changes are significant, we will notify active Clients through email or a notice on our website. Continued use of our services constitutes acceptance of updated Terms.

17. Governing Law

These Terms are governed by the laws of the jurisdictions in which PexNet operates. Legal proceedings related to these Terms may be brought only in the courts of those jurisdictions.

18. Entire Agreement

These Terms, together with any applicable Proposals or Service Agreements, represent the entire agreement between you and PexNet. They supersede all prior discussions, messages, or understandings.